Starting a Small Business! Avoid these Four Major Entrepreneurial Mistakes

It is with much hope that every entrepreneur sets off starting a Small Business. Making money was his main objective. Failure was never in his mind but things don’t seem to happen the way he had planned for. Even the hope for Survival seems to have disappeared and Failure haunts him at every turn. Why does this happen and happen so often to numerous small business entrepreneurs?
The four major mistakes often made by new small business entrepreneurs are:1. Improper or No Research:The most fundamental thing to do before starting a small business is to do a market research to find out whether there is sufficient demand for the product or products you have to offer.
Perhaps the reason for the failure to generate the funds is that there is no market for your product or the market is saturated. The need for your product in your area of business activity should be your prime consideration before starting a small business. Only if there is sufficient demand for your products, you will be able to generate the funds necessary to help you run your small business, survive and succeed.2. Improper or Under Funding:Quite often the urge to start a small business is so great that the very vital aspect of funding is not given due importance. Businesses are started on a shoe string budget and shops open with very little stock and offices with insufficient equipment. To ensure the purchase of stock and equipment it is absolutely essential to have proper funding in place before commencing your business. Furthermore your business might take several months to start making a profit and hence funds are necessary to help your small business survive and keep your morale up during these early months.If you don’t have sufficient funds of your own, it will be wise and proper to obtain a loan before starting your business. This could be obtained from your bank or you can seek the assistance of the Small Business Administration which offers numerous loan programs to assist Small Businesses.
It is important to note that the SBA acts primarily as a guarantor of loans made by private and other institutions.Taking huge loans out of proportion to your needs can also be detrimental to your small business since provision has to be made for higher interest payments.3. Insufficient Advertisement and Promotion:No Business can be successful unless the public is made aware of the existence of your small business and its products. The best of equipment and stocks cannot generate sales unless the public is made aware of it. Hence advertising your small business and the products before the commencement of your business and thereafter should be a major consideration. Failure to do so has been the cause of failure of several small businesses.4. Unnecessary expenditure:One of the major causes for the failure of a small business is the improper handling of the funds. Extravagant expenditure at the initial stages such as the purchase of expensive cars, equipment and expensive business lunches completely out of proportion to your needs can eat into the capital and leave your small business with very limited working capital. Hence proper and wise handling of funds especially at the early stages can make all the difference between success and failure.Conclusion:Failure to avoid the above mentioned mistakes for one reason or the other can be detrimental to the progress and success of your small business.
Securing the services of a consultant to help you plan out your small business before starting will be a wise move to ensure success.

Go Global With International Business

With the development of an integrated global economy, marked by free trade and free flow of capital, now is the time to pursue a cutting-edge international business career.Around the WorldIn case you hadn’t noticed, U.S. firms are expanding abroad. This requires organizations to form effective strategies for entering the international business market. They need to be aware of legal matters pertaining to specific countries, and they need to be concerned with organizational and administrative issues, especially if they are involved in a partnership with a foreign firm. As international business markets become more competitive, U.S. firms are learning to use resources more efficiently by reducing costs, streamlining operations, and developing marketing strategies.
That’s why today’s professionals need comprehensive knowledge of international business as well as foreign cultures and languages. Globalization has increased the need for international business workers with these specialized skills to manage multicultural and multinational workforces effectively.”Distance” LearningAn international business degree will provide you with the training you need to manage an international business and to succeed in our global economy. With an international business degree, you’ll be equipped with a global focus across different functional areas of business. You’ll learn theories of international protocol and how they continually change. You’ll learn to recognize global differences and apply sensitivity to cultural diversity issues in communications, management, marketing, and the legal aspects of global business operations in your international business career. You’ll explore the differences among various economic development levels, as well as the new economic groups forming in Europe and Asia.International degree program coursework may include international marketing, export/import practices, globalization, international trade, financial management, business planning, economic development, international law, international business policy, international culture, foreign languages, overseas business practices, foreign market analysis, foreign operations, sourcing, communications and negotiations, critical thinking processes, ethical codes of conduct for global business leaders, marketing strategies, and management practices and processes.The Real WorldWith an international business degree, you can work as a business strategy consultant, managing consultant, account manager, project manager, business developer, distribution manager, director of international affairs, finance advisor, foreign market analyst, or management analyst, to name a few.Management analysts, for example, held about 605,000 jobs in 2004, according to the U.S. Bureau of Labor Statistics. Employment of these international business career professionals is expected to grow faster than the average for all occupations through 2014. And, median annual earnings of management analysts were $63,450 in May 2004, with the highest 10 percent earning more than $120,220.Be part of the international business explosion by earning your international business degree today.

Social Bookmarking, Pinging, Social Networking – Which One is the Best to Promote Your Site?

You have probably heard of pinging services. You may also have heard of social networking sites such as twitter or Facebook. You may also aware of the fact that these services or sites can improve the traffic to your website. Perhaps, you may even notice that these sites can be used to improve your business sales. Seriously, have you ever thought of using social bookmarking to further boost your business sales? Do want to know the biggest secret to promote a website successfully?First of all, I have to congratulate you for landing yourself at the right article here. In this no-nonsense article, I will show you how to utilize all these pinging services, social networking sites and social bookmarking services to increase your business sales. Do not worry about the process; it is actually as easy as learning how to spell ABC. Before that, we have to look into a couple of things.Pinging service is really great if you happened to have a blog. Blog such as WordPress will enable you to ping your post automatically. However, this may not garner you many visitors or attentions, as there are constant pings that are going around every time you ping. This will ultimately push your ping quickly to the bottom of the main page, thus lowering your probability of having your ping noticed by others. Another downside of that, you have absolutely no control over what the title or description of the ping, even if you do have a killer title, it will automatically shorten to an unattractive extend by the pinging sites.In social networking, you may know it may only gains some attentions as not everyone who are interested will be at your friend lists. For instance, in twitter you may only tweet to your follower list, to get wider attention, you have to manually add more followers from twitter. This alone can takes up hours to do so. Plus, you have to retweet your tweets in order to gain more attentions. This same goes to the social network site such as Facebook, where you have to add more friends to gain more attentions from the target audiences.As for social bookmarking, the best thing is that, you can always re-bookmark your site or an article with different titles and description. By doing so, you will figure out the best title that can gain the most attention and visitor to your site, which ultimately convert all the traffic to sales. Another good thing about social bookmarking is that, you do not have to add friends or find followers to gain more attentions. This alone allows you to focus on optimizing the description and title of your bookmarks.Now, the million dollar question: How to get the most out of these services?Assuming that you have a blog, you can easily find blog plug-in that enables you to have your ping customized according to your liking. You may specify the custom title which could be different from your post title, and have them ping accordingly. Then, you can subsequently submit your blog post to article directories such as: gives you instant approval, where you can those links posted onto your social networking sites. These alone, already multiple the links that you can spread on the internet and your article will probably get indexed faster than your blog post because article directories are search engine crawlers’ favorites.Then, you bookmark all the links to your article and blog post. With social bookmarking, you have a wider spread of your content to the potential customers over the internet. Furthermore, this can give you more link juice or link popularity as most of the social bookmarking sites have high page rank and are DO FOLLOWS! The best part is that you can have your articles or blog post bookmarked as frequently as you wish. In the long-run, it will not only give you better search engine ranking position, you will be blasted with huge amount of targeted traffic.The downside of social bookmarking is that, it requires you to submit your bookmarks to multiple social bookmarking sites to be effective. It is really torturous to have your bookmarks submitted to multiple sites, as every internet marketer wants to capture as many potential customers as possible. I mean, you may have realized it yourself; you have to repeat the process of registration, e-mail activation and bookmark submission for every social bookmarking site. Just by thinking of it alone, you will probably scrap the idea of social bookmarking for your sites or articles.Now, just imagine you can have a social bookmarking tool to automate all your bookmark submission process. You just have to click a button that can automate the whole process from registration to bookmark submission for multiple sites. Within minutes, the whole process will be completed. You may want to check the bookmark statistics after 24 hours and tweak your titles or tags or descriptions of the bookmarks and repeat the whole process again. With just that, you will most likely increase your traffic at least more than 200%, as you can now place more of your focus in optimizing your bookmarks or optimizing other factors of your site that can bring in more sales.I am pretty sure you already got hold of the concept of social bookmarking. By having such knowledge, it would be a waste if you do not put them into action. You should get yourself a social bookmarking tool today. However, do aware that most of social bookmarking tools available in the market do not automate the registration and e-mail activation process. If you are serious about getting yourself a good social bookmarking tool, you should check out BookmarkWiz []. This tool is great because it is born out of the frustration of a group of internet marketers who are frustrated with all the existing bookmarking tools. It is basically internet marketers created for internet marketers.

Why I Love Blogging

People blog for many reasons. Originally, I started my blog the end of 2013 as an author platform.But as time passed, I realized my blog provided much more than an author platform and it wasn’t all about the numbers. Blogging served a different and more profound purpose. I would even say that it’s changed the way I look at and live my life.That’s why if you’re thinking about starting a blog, I’d highly recommend it. That is, if you’re blogging for the right reasons.If you’re starting a blog to get rich or even to eke out a living, well, don’t count on it. Monetizing a blog is super hard these days. In fact, after three years, I’m still not making money from my blog. By the way, don’t believe all the hype from people selling online courses that try to convince you blogging is a great way to make passive income. Make no mistake, writing and promoting a blog is a ton of work. There is nothing passive about it.In fact, it’s so easy to get frustrated when you first start a blog. As a technically-challenged person, I had to learn WordPress. Then, I spent a lot of time promoting my blog and trying to find an audience. Something else I knew little about. As with most bloggers, I quickly became obsessed – and depressed – with the numbers and how many visitors, subscribers, and Facebook followers I had on any given day. Turns out building up readership for a blog takes a LOT of time, effort, and patience.So Why Blog?Some people may disagree with me, but I think blogging shouldn’t just be about making money, drumming up business, gathering a huge following, chasing fame, or trying to sell books.Blogging can serve as a creative channel to voice ideas, thoughts, opinions, beliefs, and feelings. On top of that, writing a blog provides a wonderful opportunity to inspire and touch the lives of other people in a positive way.How Blogging Changed My LifeMy blog has certainly seen me through many ups and downs these past few years. I’ve written about joyful moments like a trip to Chicago with my husband to celebrate our anniversary, a day spent playing in the snow with my grandchildren, watching Paul McCartney and the Rolling Stones at Desert Trip, and a quick weekend trip with my kids to San Francisco.I’ve also poured my heart out while caregiving for my Mom who suffered from Lewy Body dementia and wrote about her eventual death. I shared my angst when my mother-in-law died from ovarian cancer and my son went through a painful divorce and custody battle that same year. (Ironically, shortly after I started writing a blog about happiness, I had the worst year of my life.)Yes, I love reading, which provides a welcome respite from my troubles, but writing is my real escape, outlet, and passion. When I write, I become so focused, my problems fade away for awhile, giving me a much needed break. In fact, if you’re truly a writer, believe me, it is a life-long addiction!The process of putting my thoughts and feelings into writing has brought me comfort as well as help me relive happy moments.writerAs I’ve written about my life, my blog helped me think about what’s important to me and determine if my life is headed in the right direction.Since I can’t write about every event, idea, thought, and feeling, blogging provides a sort of filter, clarifying my life. My blogs have helped me understand what is most meaningful to me. I’ve discovered along the way that sometimes it’s the simplest moments that make me the happiest.Embracing CreativityAs a professional writer, my blog gives me wonderful creative freedom to express myself. Not to pop anyone’s balloon, but writing sounds more glamorous than it is in reality. For most of the past 25 years, I’ve written articles on subjects that magazines, newspapers, publishers, and clients choose for me.True, I’ve written two young adult books, travel articles, humorous pieces, and feature stories on fascinating people that were fun. On the other hand, in order to make a living, I’ve also written articles that bored me to tears. I’ve tackled technical articles – and one technical book – that gave me an Excedrin headache and drove me nuts. I’ve written on demand, meeting other people’s deadlines, writing late into the night as my brain is desperately trying to call it quits.Don’t get me wrong. I may sound whiny, but I fully realize that I’m darn lucky to have made a living at something I love. I wouldn’t have had it any other way.The point is, my blog is my baby. I write on subjects I’m interested in and feel passionate about and hope my audience will enjoy as well. My blog allows me to stretch as a writer, explore, experiment, and try new things whenever the muse hits. Writing professionally has given me the discipline to publish a blog every week, but I write my blogs when I choose. And believe me, that’s not at the crack of dawn or 10:00 at night! That is luxurious.So, those are some of the ways blogging has changed my life. But, as I mentioned earlier, the huge bonus is that blogging can change other people’s lives as well.Some people have left comments letting me know that I have in some small way inspired them or provided useful information and that always brings me such joy. Writing a blog has provided an opportunity to connect with readers and other bloggers, which has been so rewarding.What kind of blogs have proven to be most popular? It’s always interesting to see what resonates and hits home. My top ten blogs in order of popularity:1. Five Ways to Become a Happy-Go-Lucky PersonEvery year, this is my top-performing blog by far. Merriam-Webster defines happy-go-lucky as blithely unconcerned and carefree. Synonyms include affable, laid-back, low-pressure, and mellow. I guess we all want some of that!2. Golden Boys in Concert: Bobby Rydell, Frankie Avalon, and FabianI was asked to do a book review of Bobby Rydell’s autobiography. This led to an interview, free tickets to his Golden Boys concert with Frankie Avalon and Fabian, and a backstage pass to meet Rydell in person. This was a nice perk that came from blogging! The day they posted my concert review on Rydell’s Facebook page, my visitors increased by 3000% for the day. No joke!3. Keep Laughing with the Seven Dwarfs of MenopauseThis blog has held a top-three spot since I began blogging. Hey, it’s either laugh or cry through menopause, and wouldn’t we all prefer to laugh?4. Staying Positive Despite ProblemsEveryone has problems that make us feel powerless and defeated, so I’m not surprised this blog made the top ten. I offer three simple tips on how we can control our outlook and still choose to be happy despite our troubles.5. What Are Your Life’s Happiest Moments?If you look back on your life, which moments would you count as your happiest? What would be your biggest regrets? That’s the question one study asked participants aged 70 and older. I share the results of their insightful answers in this blog.6. Why Older People Are Happier Than Baby BoomersAww, my very first blog that got my blog off the ground. The idea for this blog was based on studies that show, in general, older people – and even the younger generation – are happier than us baby boomers. One study confirmed there is a U-shaped happiness curve with the early 50′s as the lowest point of well-being.7. Happy as Easy as 1-2-3″I want my day to feel like there is boundless beauty and possibilities and joy to be felt, discovered, explored, and expressed. And you know what? I can and so can you,” I wrote. This article got discovered on Stumble Upon, bringing me my second (after the Rydell concert review) all-time record high number of visitors for one day.8. Staying Happy Through MenopauseI wrote this article after Hot Flash Daily hired me to write humorous articles about menopause to launch their new website. I had never written humor before, but had a blast doing it for them! I happily shared it all – the scorching hot flashes, insane insomnia, annoying forgetfulness, and crazy panic attacks that ensued for years. Yes, YEARS!9. Finding Happiness with GrandchildrenThis blog was an easy one to write. To be needed and wanted by these delightful little beings is a wonderful treat and privilege. Like many people, I find that the rewards of family life only grew richer and more fulfilling as each new grandchild was born.10. Five Happy Snoopy QuotesOkay, this one surprised me a little bit. But hey, don’t we all still love Snoopy? Now that I write a happiness blog, I’m impressed with how much wisdom Charles M. Schultz cartoons contain on the subject.I loved writing all these articles that proved to be popular with readers. With that in my mind, what’s my basic advice to all of you who are thinking about blogging? Write about your passions. Let your blog teach you life lessons. And, finally, enjoy the process. Then you can love blogging as much as I do!

Event Planning Tip – Things Entertainers Don’t Tell You

I love Reader’s Digest. I forgot how much I loved it until a friend started giving me her copies when she was done with them. One of the regular sections I like is titled, “13 Things Your _______ Won’t Tell you.” I like it because you get useful advice, but the person dispensing said wisdom gets to be a bit snarky.For instance, in the December 2008 issue they have, “13 Things Your Hairstylist Won’t Tell You.” The first one is, “I’m a beautician, not a magician. I can give you Gisele Bundchen’s haircut, but I can’t give you her face.”Well, I AM a magician, and if I could wave my hands and make the world beautiful, I would’ve done it by now. That being said, I figured I’d rip off the Reader’s Digest Formula and give you, “13 Things Your Magician Won’t Tell You (unless he’s me)!” Of course, this list applies to entertainers in general.1. Why his price can’t be found anywhere – Most magicians prefer to have you call in so they can fish about before quoting you a price. After a few questions, they guess at the highest price they think you’ll pay. If Magicboy sees an area code from Beverly Hills or South Beach, the price goes up before he answers the phone.2. Most won’t tell you there’s a guarantee – Of course, the best entertainers stand behind their services just like a good company stands behind its product. If a magician isn’t willing to offer a refund if he bombs, keep shopping.3. Magic contests are meaningless – Don’t get me wrong, some contests have more prestige than others. However, magicians like to watch different stuff than the average audience member. Magicians may think a performer is great because he’s unique within the community. Meanwhile, spectators are bored. So, if Joe “The Plumber Magician” tries to sell you his show based on the awards he got from his secret club, ask if he has any letters from past paying clients and if you can contact them for a reference. You’ll probably get some confusing response that leaves you scratching your head, kind of like talking to the real Joe “The Plumber.”4. That they’re a kids show magician – There’s nothing wrong with your average balloon twisting, cape wearing magic guy for the little ones. However, sometimes unsuspecting people call these magicians for an upscale event and end up turning their elegant affair into romper room. So beware, that great price may not be so great.5. You aren’t funny – When it’s time to pay the magician his fee don’t say, “Can you make this bill disappear?” As a matter of fact, whenever you talk to a magician, refrain from the, “Can you make ____ disappear” joke. I mention this as a matter of your safety. One day, and it might be me, a magician is going to snap from hearing this one too many times.6. Your date isn’t guaranteed until you pay the deposit – If a magician, DJ, band, etc., are holding a date for you, get your deposit to them immediately. People like to shop around and we can usually tell when someone is just trying to cover their bases. A friend of mine once got booked twice by the same person through two different agencies at the same time. Luckily, when she canceled through the agency she didn’t want to use, it didn’t effect him, but the one agent got ripped off holding a date she could’ve used for a paying client. The bottom line is this. If we hold a date for you, we have to turn down other work at that time. If you’re slow in paying your deposit, we assume you’re shopping, and we will take another job if that person is prepared to send in their down payment right away. So, don’t be disappointed, reserve your date with prompt fee deposits. While I’m at it, it’s customary for entertainers to be paid immediately after the job. If that’s the arrangement, keep your word and have the performer’s check waiting for him when he’s done. We don’t have collections departments to track down these late payments.7. Your event determines the type of show – If a magician only performs one type of show, he may be selling you on a performance that isn’t right for your event (see kids magician example above). For instance, if a magician strictly does card tricks, he can’t entertain an audience of 1,000 people for an hour. On the flip side, if the performer’s act requires a stage and elaborate lights and sound, he can’t entertain at your cocktail mixer of 30 people. Don’t be sold on a show that doesn’t fit your event. Find a performer that can tailor his performance to your needs.8. Timing and time is important – Don’t have a magician attempt to entertain while people are having dinner. It’s a waste of your money. Also, when you hire a magician, you’re paying for his time. If he’s scheduled to work before dinner and you make him stand around until after dinner to perform, you’ll be billed.9. The hard part is in the getting there – Most of the work we do as comedians and magicians is in the marketing, show prep, and travel. Once the show is booked and we’ve arrived at the venue, the hardest part is done. With that knowledge, if you hire a magician for an hour of strolling close-up magic and decide you’d like him to stay an extra hour, he’ll probably give you a great deal since he’s done all of the grunt work. You can get a better deal waiting to negotiate overtime like this, but you also risk the performer having another show scheduled after yours. If he does, he’ll have to leave to keep the appointment.10. They have jobs – There’s a lot of magicians that perform part time. There’s nothing wrong with that, but there’s a big difference between somebody that entertains day in and day out versus a semi-pro. Here’s a clue. If you call two magicians and one is $200.00 and the other is $2,000.00. You found out who the hobbyist is.11. Testimonials and demo videos are most important – Don’t get fooled by slick graphic design and gimmicks that make a person look like a star even though they’ve only done two shows. Look at their demo video so you can see them perform. Make sure they have letters from past clients and that they worked for them more than once!12. Your guests may suck – If your guests are sourpusses, drunk, loud, obnoxious, or just plain jerks, it’s a waste of your money. Look, it’s your dime, but if you hire a great entertainer, you should let your guests know ahead of time. Put it in the invitation, and make sure they know it’s a big deal to you. If you tell them in the invite that, “Zach Waldman, an incredible comedian and magician from the world famous Magic Castle in Hollywood, CA is going to be entertaining,” and to arrive early or miss out, they’ll show more respect. Also, when you talk to them on the phone, tell them how excited you are about the entertainment and how great it’s going to be. When the entertainer arrives, make it a big deal, make it special, because if you hired somebody great, IT IS SPECIAL. If you convey how important the entertainment is, the entertainer will be treated better and in turn do a better show.13 – The secrets – Don’t get frustrated when we won’t tell you how to do a trick. No matter how much you paid us, we don’t have an obligation to tell you. Besides, if we really told you how we did most of this stuff, you’d be bored to tears. Enjoy magic by being engaged in the moment, and don’t worry so much about the man behind the curtain.

What Comes First, Your Brand Name or Your Brand Position?

In 1927, Zenith introduced this advertising slogan: “The quality goes in before the name goes on.” That statement is as true today as it was then — and it takes on an even greater meaning if we think of it in broader branding terms.The fact is, some marketers may be in such a hurry to bring their brand to market that they spend more time trying to think up a clever brand name than they do creating a brand position. But as Zenith implied, you have to build a quality product first, before you put a brand name on it.In order for that quality product to be effectively marketed, it requires something more than just a brand name. It needs a brand position.A brand positioning statement establishes a strategy for how you will launch and market your brand.On the surface, a brand positioning statement looks pretty easy to write, because it is typically very short. But as professional copywriters will tell you, often short copy is much harder to write than long copy, because you have to distill key concepts into a few very well-chosen meaningful words.Here’s what to include in a brand positioning statement:1. Likely Brand Buyer- This is the person who is most likely to be interested in buying your brand. Often this person is described as being part of your “target audience.” The likely brand buyer should be described as specifically as possible: gender, race, age, income, geographic area, employment, interests, etc. Ideally, you will build a descriptive profile of one or more target audiences for your brand.2. Competition- The statement should position your brand against existing competition so the target audience can distinguish between your brand and someone else’s.3. Product Benefits – The most compelling benefits of the brand.4. Unique Brand Promise- The unique selling proposition of your brand.While the components are easy to define, what’s behind them is a lot more challenging. The brand positioning statement is really the culmination of having an in-depth understanding of your audience, being knowledgeable about your competition, identifying your product benefits, and carefully defining your brand promise.The brand positioning statement can be phrased in different ways — the way you say it isn’t nearly as important as what the statement includes.The most important thing you can do when you create a brand positioning statement is differentiate your brand position.Today, very few company, product, or service ideas are truly new and unique. You can almost be guaranteed that someone, somewhere, has developed a product or service similar to yours. And even if you bring a unique product or service to market, it won’t be long before another company comes out with a look-alike. This is just the nature of the competitive marketplace.This doesn’t mean the situation is hopeless! There are such things as first-mover advantage, which means being first in your category. Federal Express was the first overnight small package delivery service, and to this day, people still say “FedEx it” when they want to ship something overnight. There are also many situations where a brand creates a category and a better competitor arrives to take over the category. Palm, for example, was the first company to pioneer the Personal Digital Assistant (PDA) with the Palm Pilot. But the company failed to see the evolution of the category into a combination PDA-smartphone, so other brands like BlackBerry and iPhone quickly grabbed top positions in the category.The brand positioning statement will help you make sure you are creating a brand position that stands out in a highly competitive marketplace. Put your brand positioning statement to the test: Make sure it has the four elements mentioned above — and above all, make sure you are doing everything possible to make your brand unique.

Top 10 Books on Online Education, Diploma Mills and More

Let’s face it – as potential online students, it is not uncommon for us to turn to our favorite online site for research and news. A quick search in Google or Yahoo will almost immediately bring up information on what we are looking for without us having to do too much work. The speed and convenience of the internet is what has revolutionized business and eduction today.However, despite the overwhelming use of the internet today, many people still enjoy researching and gathering information from more traditional, off-line sources. The ability to sit with a book and a cup of coffee is something that many enjoy on a daily basis.With that in mind, listed below are our top 10 list of books discussing distance education and online degrees. This list comes from a search of and includes books that have been rated highly with their popular “star” system. Although these books do not provide an exhaustive overview of the online education system, we hope to provide a glimpse of what information is available in the “off-line” world.

Virtual Education: Cases in Learning & Teaching Technologies by Fawzi Albalooshi

Dollars, Distance, And Online Education: The New Economics of College Teaching And Learning (American Council on Education Oryx Press Series on Higher Education) by Martin J. Finkelstein, Carol Frances, Frank I. Jewett, and Bernhard W. Scholz

Bears’ Guide to Earning Degrees by Distance Learning by John Bear, Mariah Bear M.A., Mariah P. Bear, and Tom C. Head

Bears’ Guide to College Degrees by Mail & Internet: 100 Accredited Schools That Offer Bachelor’s, Master’s, Doctorates, and Law Degrees by Distance Learning (College Degrees by Mail and Internet) by John Bear and Mariah P. Bear

Earn Your Degree Online and Get Good Grades: Tips For Success in Online Courses from an Online Education Faculty Expert by Russell C Kick

The Complete Idiot’s Guide To Getting Your MBA Online by George Lorenzo

Declining by Degrees: Higher Education at Risk by Richard H. Hersh, John Merrow, and Tom Wolfe

How To Be a Successful Online Student by Sara Dulaney Gilbert

A Classroom of One: How Online Learning is Changing our Schools and Colleges by Gene I. Maeroff

Degree Mills: The Billion-dollar Industry That Has Sold Over A Million Fake Diplomas by Allen Ezell and John Bear
While most of the books that made our list are focused on higher education, it is important to note that online education is beginning to make a significant impact on high school and home school education as well. In fact, there are already full-time, diploma-granting online public high schools in existence today such as Insight School of Washington State.As the internet and technology continues to change the face of our education system, it will be imperative that students and parents alike learn the intricacies of online education. Whether you prefer to do research online or off-line, one thing is clear. There is an abundance of information available to you today. You must learn learn to use it to your advantage.

Why Do I Need to Use Social Network Sites for My Business?

Social networking is massively popular so much so that many companies have had to block people from using them during work hours simply because far to many business hours were being used by employees on personal social networking sites.Social networking allows interaction with friends, family and co workers and other users. It allows you to not only contact people you know now but you can find people you knew from the past and you can find people you don’t yet know who have similar likes and interests to you.You can interact in a variety of ways from sharing video, Audio playing games, chat etc. So this means you can use it for social and or business networking. It is always a good idea to have one account for personal use and one account for business networking, that way you don’t annoy your social friends with constant business updates and you don’t affect your business with social issues.In simple terms social networks are online communities where you can share information and meet people and works on users sharing content like pictures videos and so on and posting messages and playing games. Social networking sites are very very high traffic sites as an example ‘Facebook’ has over eight billion users at present and generates hundreds of millions of page impressions every day, that’s a lot of page impressions!So what does that to you as a business owner, well it means there are a lot of people on there looking for content, looking for information and yours could be the information they are after so social marketing should be an important part of your online business. Although social networking has really always been there since the start of the internet, now with new technologies and broadband connections and much faster computer processors it has taken off like crazy and is relatively easy for people of all ages with no technical experience to use. For example now you easily upload holiday photos or even videos with just two clicks. This means that it can be a very low cost way for people to connect and network with others so on a business level this is why you absolutely must be using it.As well as getting new potential customers you have the potential to meet new partners, new copy writers, JV partners, product developers and designers and you can connect with them easily and this can be useful for outsourcing the parts of your business that you don’t like to do yourself. You can share your new products, market and much more the possibilities are endless.As well as the well know general social sites like ‘MySpace’ and ‘Facebook’ there are a number of niche networking sites dedicated to members with a particular interest for is purely business networking, is a good place to create your own social network very easily but that is a whole new topic I go into in another set of articles.In summary when used correctly any social networking site can be used to generate floods of traffic for your business or offers whatever they may be.

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S&P 500 Rallies As U.S. Dollar Pulls Back Towards Weekly Lows

Key Insights
The strong pullback in the U.S. dollar provided significant support to stocks.
Treasury yields have pulled back after touching new highs, which served as an additional positive catalyst for S&P 500.
A move above 3730 will push S&P 500 towards the resistance level at 3760.

Pfizer Rallies After Announcing A Huge Price Hike For Its COVID-19 Vaccines
S&P 500 is currently trying to settle above 3730 as traders’ appetite for risk is growing. The U.S. dollar has recently gained strong downside momentum as the BoJ intervened to stop the rally in USD/JPY. Weaker U.S. dollar is bullish for stocks as it increases profits of multinational companies and makes U.S. equities cheaper for foreign investors.

The leading oil services company Schlumberger is up by 9% after beating analyst estimates on both earnings and revenue. Schlumberger’s peers Baker Hughes and Halliburton have also enjoyed strong support today.

Vaccine makers Pfizer and Moderna gained strong upside momentum after Pfizer announced that it will raise the price of its coronavirus vaccine to $110 – $130 per shot.

Biggest losers today include Verizon and Twitter. Verizon is down by 5% despite beating analyst estimates on both earnings and revenue. Subscriber numbers missed estimates, and traders pushed the stock to multi-year lows.

Twitter stock moved towards the $50 level as the U.S. may conduct a security review of Musk’s purchase of the company.

From a big picture point of view, today’s rebound is broad, and most market segments are moving higher. Treasury yields have started to move lower after testing new highs, providing additional support to S&P 500. It looks that some traders are ready to bet that Fed will be less hawkish than previously expected.

S&P 500 Tests Resistance At 3730

S&P 500 has recently managed to get above the 20 EMA and is trying to settle above the resistance at 3730. RSI is in the moderate territory, and there is plenty of room to gain additional upside momentum in case the right catalysts emerge.

If S&P 500 manages to settle above 3730, it will head towards the next resistance level at 3760. A successful test of this level will push S&P 500 towards the next resistance at October highs at 3805. The 50 EMA is located in the nearby, so S&P 500 will likely face strong resistance above the 3800 level.

On the support side, the previous resistance at 3700 will likely serve as the first support level for S&P 500. In case S&P 500 declines below this level, it will move towards the next support level at 3675. A move below 3675 will push S&P 500 towards the support at 3640.